Practical insight for the decisions behind China IP.
Briefings for international businesses, creators, law firms and IP agencies—written to clarify filing choices, portfolio risk and the next useful question.
General information only—not legal advice for a specific matter.
Should your China trademark application cover the English name, Chinese name, logo or a combined design? Map real use, compare separate filings and prepare a clear instruction before launch.
A first U.S. trademark application may support a priority claim in China. Check the six-month filing window, the declaration, certified documents, and the scope that can qualify.
CNIPA's September 2026 draft proposes how pending China trademark matters and opposition periods may transition when the revised law takes effect in 2027.
Can a U.S. company file a China trademark in its own name? Check the applicant record, Chinese translation, agency requirement, documents and priority date before filing.
Build a practical China trademark filing scope from real goods and services, accepted terms and similar groups—and avoid treating Class 35 as a universal retail category.
China’s trademark opposition window will shorten in 2027. Learn how to monitor preliminary approvals, confirm standing, and organize evidence before the applicable deadline.
Before you commit to a China launch, learn what an exact-name search misses and how to scope a useful trademark search for names, logos, and goods or services.
China adopted its first comprehensive Trademark Law revision in more than 40 years on June 26, 2026, effective January 1, 2027. The revised law adds dynamic marks, extends well-known mark cross-class protection, fines bad-faith filings up to RMB 100,000, and strengthens non-use cancellation and agency oversight.
China trademark protection is territorial, and filing strategy involves more than selecting a Nice class. This guide explains seven decisions U.S. companies should make about timing, ownership, mark format, goods and services, search scope, filing route, and post-registration use—plus the 2027 law change now on the horizon.
A DECISION BEHIND THE SEARCH?
Bring us the right, the business event and the deadline.
We will identify what needs checking before confidential materials are shared and explain a practical next step. An inquiry does not create an engagement.