China IP ProCHINA IP FIELD NOTES
Briefings for international businesses, creators, law firms and IP agencies—written to clarify filing choices, portfolio risk and the next useful question.
General information only—not legal advice for a specific matter.Search results
China adopted its first comprehensive Trademark Law revision in more than 40 years on June 26, 2026, effective January 1, 2027. The revised law adds dynamic marks, extends well-known mark cross-class protection, fines bad-faith filings up to RMB 100,000, and strengthens non-use cancellation and agency oversight.
China trademark protection is territorial, and filing strategy involves more than selecting a Nice class. This guide explains seven decisions U.S. companies should make about timing, ownership, mark format, goods and services, search scope, filing route, and post-registration use—plus the 2027 law change now on the horizon.
A DECISION BEHIND THE SEARCH?
We will identify what needs checking before confidential materials are shared and explain a practical next step. An inquiry does not create an engagement.
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